Burt Wolf, Travels & Traditions -- Going Platinum The Burt Wolf documentary, "Travels & Traditions -- Going Platinum" made its broadcast debut this year.  The one hour program covers the history of platinum in jewelry, automobiles, consumer electronics and medicine and shows its continuing popularity in pop culture, and its applications for today's world and beyond.
	In The Know Over the past few years, PGI has filmed a series of In the Know video segments with a variety of relationship, style and bridal experts. Here are our latest videos for your viewing pleasure.
	Ken Gassman Discusses the Platinum Opportunity Industry financial analyst Ken Gassman discusses several ways that retail jewelers can increase their profitability with platinum. By analyzing the potential opportunities, Gassman focuses on four main subjects: pricing, analyzing profitability (gross margin vs. gross profit), stronger focus on wedding bands, and profitability (shifting from gross margin to gross profit).

PGI President Huw Daniel PGI President Huw Daniel discusses US platinum market development on Le Grand Journal de New York BFM Business. Click here to view the video (in French)

Jewelers Platinum Radio Campaign! Listen to Long Jewelers's pre-holiday radio spots with a platinum value message loud and clear! To listen, please click here

PGI TECHNICAL ON BENCH TV - INTERNET WEB CHANNEL

Bench Television PGI's newly-launched monthly "Bench TV" series is making it easier and more convenient than ever to keep current in the world of platinum manufacturing. This series will deliver the latest trends and tricks of the trade to keep you cutting edge, competitive and profitable.