PGI UK have designed various merchandising materials to help consumers identify which of your stock is platinum, and to help sell-in the qualities and emotional benefits of platinum at the point-of-sale.
Buyer's Guide leaflets - A handbag sized guide to platinum engagement and wedding rings
Display cards - A5 size platinum branded display cards
Care leaflets - Ring box size leaflets to go with each purchase, advising on how to care for platinum
Display signage - Platinum branded triangular and square blocks in frosted acrylic
Tags - Plastic platinum branded string tags to attach individual pieces of platinum jewellery
Please contact Johnson Matthey if you wish to obtain these materials. They are supplied free of charge if you are a jewellery retailer.
Images of all POS material will be uploaded shortly. |