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Having taken Milan by storm, Eternal Platinum, a major exhibition showcasing platinum
wedding rings created by the most celebrated Italian designers, comes to London during
Coutts London Jewellery Week between 8th - 12th June at I.N.C Space, Covent Garden. 


A UNIQUE COLLECTION OF PLATINUM WEDDING RINGS CREATED BY THE LEADING DESIGNERS
OF ITALIAN ARCHITECTURE, JEWELLERY AND FASHION. 


Seven architects, seven jewellery designers and seven fashion designers have created the
ultimate symbol of love, working with the most enduring precious metal, platinum.  


From Fabergé to Cartier, the world's greatest jewellery designers prefer working with
ductile, versatile platinum. The precious metal is 95% pure, rare and enduring with a
naturally white colour that never fades.  It is because of these attributes that a platinum
wedding ring is steeped in symbolism and is chosen by many to express their associations with
eternal love.


Alongside the iconic wedding rings on display, are sketches that show the creative process
from concept to realisation, revealing how each designer's expert skill in their field shaped
the finished masterpiece.  Each ring captures the personality of its creator and is their
interpretation of eternal love.  


Eternal Platinum is open for public preview at I.N.C Space, Covent Garden during Coutts
London Jewellery Week, 8th - 12th June.  Those unable to attend can view the entire
collection at www.eternalplatinum.com

For further information contact:  Nita Rushi, T: 020 7841 1240 I M: 07534 960 087
E: nrushi@pgiglobal.com www.preciousplatinum.co.uk
 


Eternal Platinum collection created by design masters from the worlds of:
 

ARCHITECTURE: JEWELLERY: FASHION:
Sergio Asti Giampaolo Babetto Albino D'Amato
Antonia Astori Gabriele De Vecchi Salvatore Ferragamo
Andrea Branzi Alba Polenghi Lisca Gianfranco Ferré
Pierluigi Cerri GianCarlo Montebello Alberta Ferretti
Aldo Cibic Rossella Tornquist Pierluigi Fucci
Antonio Citterio Giorgio Vigna Antonio Marras
Patricia Urquiola Annamaria Zanella Debora Sinibaldi


NOTES TO EDITORS


Eternal Platinum Exhibition location and public opening times 
 

I.N.C Space Opening Hours:
9-13 Grape Street Tue 9 June: 10:00 - 19:00
Covent Garden Wed 10 June: 10:00 - 14:00
London WC2H 8ED Thu 11 June: 10:00 - 16:00

Eternal Platinum is curated by Alba Cappellieri, a professor at Politecnico di Milano.


Founded in 1975, Platinum Guild International (PGI) is the international organisation dedicated to the
development of platinum jewellery around the world. PGI has its head office in London and branch
offices able to provide information on every aspect of platinum jewellery in the world's principal
markets.

For further information contact:  Nita Rushi, T: 020 7841 1240 I M: 07534 960 087
E: nrushi@pgiglobal.com www.preciousplatinum.co.uk

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